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Brands and Advertisers need to care about wearable tech

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Simple steps for the post-screen world Andrew Rusk in Adventures in Consumer Technology   In 2000 Jack Dorsey started using a RIM 850, an early BlackBerry mobile phone. Inspired by the ability to check email on the go, Dorsey built STAT.US, a program that allowed users to share short messages with their friends. No one […]

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